Southwest Airlines Raises More Than $600,000 For Ronald McDonald Charities At 27th Annual LUV Classic Charity Golf Tournament

On October 5, Southwest Airlines rise  a donation of $6000,000 during a Classic charity golf tournament. The purpose of this tournament was to benefit the Ronald McDonald House Charities in Dallas, New York, Fort Lauderdale, Washington D. C., Spokane, Buffalo  and Reno. In the last three decades Southwest Airlines has raised over 13 million for the McDonalds Charities.

I believe that organizations' social responsibilities are fundamental for communities but also benefits the companies because their reputation are affected by public perceptions.

Maria Alfaro
http://www.sacbee.com/2012/10/11/4903454/southwest-airlines-raises-more.html