Business Travel Challenge -- Southwest Airlines (playlist)

Southwest Airlines and their Business Travel Challenge demonstrates an entertaining way to market to a target audience. This series of three videos depicts customers as contestants resembling the popular T.V. show "Wipeout" going through obstacles with Southwest or a different airline. In every video the Southwest Airline contestant always wins with ease while the other contestant is faced with common dilemmas that may arise with flying. The humorous approach not only entertains viewers, but informs them on what Southwest Airlines offers its customers. These commercials are sure to keep Southwest Airlines in flight.
Christopher Moore A.K.A ChrisPY MAC